Drinking the Kool-Aid

Everyday we are inundated with a barrage of advertising. The same stock footage of ethnic groups mixing. The repetitive and simple guitar or piano rhythm. The inspiring yet meaningless buzzwords. This is a parody of the generic video, made with generic music, generic footage, generic messaging for generic buzzwords. A lil too close to the generic real thing.

When the goal of content creation is for SEO, one should always take a step back and go back to basics. Is your site primed for SEO? This whiteboard friday video by Moz.com runs through the 6 things you can do right now, with little investment to increase your rankings and improve the foundation of your sites SEO.

Let's face it, Google+ has its work cut out for it when it comes to its popularity. With everyone and their dog making fun of how no one hangs out in the social network, and how Google doesn't understand "social". But Google has made sure that the impact of the social network on its search results is something to take into consideration as a content publisher and/or a business. Check out this infographic for more details.

Every social media network is different. Different uses, different people, different etiquette and culture. While implementing your social strategy and marketing your content, you should be aware of those differences, and when you should publish and engage on each to best connect with your audience.

If Microsoft is trying to tell us that Internet Explorer is our dedicated saviour from authoritarian entities bent on our collective control, it’s going to be a tough sell with the publics recent distrust of big companies cooperating with big brother NSA. Especially since there are allegations of Microsoft being complicit. The message and the reality are far far apart.

Whether your trying to get more conversions, stay connected with your users via email marketing, increase your site visits with better SEO or collect information about your target market with polls and surveys. These 5 Wordpress plugins help you make the most of your onsite marketing initiative.

Its been a while since the days of Michael Dell selling computers in a dorm, and Dell has became one hell of a global juggernaut in the PC manufacturing game since then. Can Dell reinvent itself to be the small guy again with their new Ad campaign?